In an admirable attempt to shake up their famously uniform brand, Starbucks will open the doors to their newest location tomorrow in Amsterdam. Located in the vault of an old historic bank on Rembrandtplein, the new sustainable design concept offers customers a rustic environment built with a combination of local and recycled materials. Paying homage to the history of the original space, Starbucks chose to incorporate the original marble floors and concrete walls into the concept. To create a truly unique space, Concept Design Director Liz Muller hired more than 35 artists and craftsman to contribute to the project.
Catering to the company’s student and business demographic, the new 4,500 square foot space includes several multi-tiered areas that provide plenty of room to study or have small meetings. Often neglected in other Starbucks locations, great attention to detail was payed to the store’s ceilings. In addition to exposed brick and concrete, some areas of the ceiling are covered in repurposed dutch oak while a treatment consisting of 1,876 pieces of varying size blocks hovers over the main seating area.
Images: Co. Design